{"id":6370,"date":"2025-08-02T08:00:17","date_gmt":"2025-08-02T06:00:17","guid":{"rendered":"https:\/\/maso.hu\/?p=6370"},"modified":"2025-08-02T08:00:17","modified_gmt":"2025-08-02T06:00:17","slug":"marketing-hirdetes-youtube-display-kampany","status":"publish","type":"post","link":"https:\/\/maso.hu\/en\/marketing-hirdetes-youtube-display-kampany\/","title":{"rendered":"Marketing hirdet\u00e9s YouTube-on: \u00edgy jelenj meg."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6370\" class=\"elementor elementor-6370\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65d6589 e-flex e-con-boxed e-con e-parent\" data-id=\"65d6589\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-663894c2 elementor-widget elementor-widget-text-editor\" data-id=\"663894c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<h2 class=\"wp-block-heading\" data-start=\"734\" data-end=\"805\">Marketing hirdet\u00e9s YouTube-on: \u00edgy jelenj meg Display kamp\u00e1nnyal<\/h2>\n<p data-start=\"807\" data-end=\"1028\"><strong data-start=\"807\" data-end=\"820\">Bevezet\u0151:<\/strong><br data-start=\"820\" data-end=\"823\" \/>A YouTube nem csak vide\u00f3hirdet\u00e9sek terepe. Ha j\u00f3l haszn\u00e1lod a Google Display kamp\u00e1nyt, k\u00e9pes marketing hirdet\u00e9seiddel is megjelenhetsz a legn\u00e9zettebb vide\u00f3k mellett. Megmutatom, hogyan \u00e1ll\u00edtsd be pontosan.<\/p>\n<h3 data-start=\"1030\" data-end=\"1094\">M\u0171k\u00f6dik a marketing hirdet\u00e9s YouTube-on vide\u00f3 n\u00e9lk\u00fcl is?<\/h3>\n<p data-start=\"1096\" data-end=\"1386\">Igen. Nem k\u00f6telez\u0151 vide\u00f3t gy\u00e1rtani ahhoz, hogy jelen legy\u00e9l a YouTube-on. A Google Display kamp\u00e1ny lehet\u0151s\u00e9get ad arra, hogy k\u00e9pes hirdet\u00e9seid vide\u00f3k vagy YouTube csatorn\u00e1k mellett jelenjenek meg. Ez k\u00fcl\u00f6n\u00f6sen hasznos, ha m\u00e1r van j\u00f3l m\u0171k\u00f6d\u0151 kreat\u00edvod, \u00e9s csak a megfelel\u0151 fel\u00fcletet keresed.<\/p>\n<h3 data-start=\"1388\" data-end=\"1426\">Mi az, amit tudnod kell el\u0151re?<\/h3>\n<p data-start=\"1428\" data-end=\"1689\">K\u00e9pes display hirdet\u00e9sek nem jelennek meg a YouTube f\u0151oldal\u00e1n, feedj\u00e9ben vagy appj\u00e1n bel\u00fcl automatikusan. Ezekre a fel\u00fcletekre a Google a Demand Gen kamp\u00e1nyt aj\u00e1nlja. A Display kamp\u00e1ny ezzel szemben a konkr\u00e9t vide\u00f3khoz, csatorn\u00e1khoz val\u00f3 c\u00e9lz\u00e1st teszi lehet\u0151v\u00e9.<\/p>\n<h3 data-start=\"1691\" data-end=\"1743\">\u00cdgy jelenj meg YouTube-on Display kamp\u00e1nnyal<\/h3>\n<p data-start=\"1745\" data-end=\"2121\">L\u00e9pj be a Google Ads fi\u00f3kodba<br data-start=\"1774\" data-end=\"1777\" \/>V\u00e1laszd ki a Display kamp\u00e1nyodat<br data-start=\"1809\" data-end=\"1812\" \/>Nyisd meg az adott hirdet\u00e9ssorozatot<br data-start=\"1848\" data-end=\"1851\" \/>A bal men\u00fcben keresd: Tartalom \u2192 Elhelyez\u00e9sek (Placements)<br data-start=\"1909\" data-end=\"1912\" \/>Kereshetsz YouTube csatorn\u00e1ra vagy vide\u00f3ra<br data-start=\"1954\" data-end=\"1957\" \/>Kijel\u00f6lheted, hol jelenjen meg a marketing hirdet\u00e9sed<br data-start=\"2010\" data-end=\"2013\" \/>Ha t\u00f6bb linket adn\u00e1l meg, haszn\u00e1lhatod az \u201eEnter multiple placements\u201d lehet\u0151s\u00e9get<br data-start=\"2094\" data-end=\"2097\" \/>Kattints a Ment\u00e9s gombra<\/p>\n<p data-start=\"2123\" data-end=\"2229\">Tipp: ha az \u00f6sszes YouTube fel\u00fcletre szeretn\u00e9l \u00e1ltal\u00e1nosan c\u00e9lozni, manu\u00e1lisan is be\u00edrhatod: <code data-start=\"2216\" data-end=\"2229\">youtube.com<\/code><\/p>\n<h3 data-start=\"2231\" data-end=\"2282\">Elhelyez\u00e9s kiz\u00e1r\u00e1sa \u2013 ne jelenj meg ak\u00e1rhol<\/h3>\n<p data-start=\"2284\" data-end=\"2475\">Nem minden tartalom j\u00f3 t\u00e1rs\u00edt\u00e1s a m\u00e1rk\u00e1dnak. Ez\u00e9rt fontos a kiz\u00e1r\u00e1s. Ha azt l\u00e1tod, hogy egy adott csatorna vagy vide\u00f3 nem hoz eredm\u00e9nyt, vagy nem illik az arculatodhoz, egyszer\u0171en kiz\u00e1rhatod:<\/p>\n<p data-start=\"2477\" data-end=\"2641\">Nyisd meg a kamp\u00e1nyt<br data-start=\"2497\" data-end=\"2500\" \/>Navig\u00e1lj: Tartalom \u2192 Elhelyez\u00e9s kiz\u00e1r\u00e1sok<br data-start=\"2541\" data-end=\"2544\" \/>Kattints a ceruz\u00e1ra<br data-start=\"2563\" data-end=\"2566\" \/>Keresd meg a vide\u00f3t vagy csatorn\u00e1t, amit ki akarsz z\u00e1rni<br data-start=\"2622\" data-end=\"2625\" \/>Kattints: Ment\u00e9s<\/p>\n<p data-start=\"2643\" data-end=\"2700\">Ak\u00e1r 10 000 kiz\u00e1r\u00e1st is be\u00e1ll\u00edthatsz egy kamp\u00e1nyon bel\u00fcl.<\/p>\n<h3 data-start=\"2702\" data-end=\"2771\">Mi van, ha feedben akarok megjelenni? \u2013 Demand Gen a megold\u00e1s<\/h3>\n<p data-start=\"2773\" data-end=\"3043\">Ha nem konkr\u00e9t vide\u00f3 mellett, hanem a YouTube f\u0151oldal\u00e1n, Watch Next feedben vagy ak\u00e1r Gmailben szeretn\u00e9l hirdetni, akkor a Demand Gen kamp\u00e1ny a megold\u00e1s. Ez lehet\u0151s\u00e9get ad vizu\u00e1lis hirdet\u00e9sek megjelen\u00edt\u00e9s\u00e9re olyan helyeken, ahol klasszikus display hirdet\u00e9s nem el\u00e9rhet\u0151.<\/p>\n<p data-start=\"3045\" data-end=\"3062\">Ezek a fel\u00fcletek:<\/p>\n<p data-start=\"3064\" data-end=\"3157\">YouTube kezd\u0151lap<br data-start=\"3080\" data-end=\"3083\" \/>YouTube Watch Next aj\u00e1nl\u00e1sok<br data-start=\"3111\" data-end=\"3114\" \/>Gmail Promotions f\u00fcl<br data-start=\"3134\" data-end=\"3137\" \/>Google Discover feed<\/p>\n<p data-start=\"3159\" data-end=\"3299\">A Demand Gen kamp\u00e1ny nagyobb el\u00e9r\u00e9st biztos\u00edt, de kev\u00e9sb\u00e9 prec\u00edz c\u00e9lz\u00e1st tesz lehet\u0151v\u00e9, mint a konkr\u00e9t elhelyez\u00e9sekre \u00e9p\u00fcl\u0151 Display kamp\u00e1ny.<\/p>\n<h3 data-start=\"3301\" data-end=\"3326\">Melyiket v\u00e1laszd?<\/h3>\n<p data-start=\"3328\" data-end=\"3631\">Ha pontosan tudod, melyik vide\u00f3 vagy csatorna mellett akarsz hirdetni \u2192 v\u00e1laszd a Display kamp\u00e1nyt.<br data-start=\"3427\" data-end=\"3430\" \/>Ha a figyelem\u00e9rt szeretn\u00e9l versenyezni a YouTube f\u0151oldal\u00e1n vagy Discover feedben \u2192 a Demand Gen lesz a nyer\u0151.<br data-start=\"3539\" data-end=\"3542\" \/>Ha pedig kombin\u00e1lni akarod a kett\u0151t? Akkor futtasz k\u00fcl\u00f6n kamp\u00e1nyokat \u2013 \u00e9s pontosan m\u00e9rsz.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bce6527 e-flex e-con-boxed e-con e-parent\" data-id=\"bce6527\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6d7f977 e-con-full e-flex e-con e-child\" data-id=\"6d7f977\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7d2c0ef e-con-full e-flex e-con e-child\" data-id=\"7d2c0ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a395496 elementor-widget elementor-widget-heading\" data-id=\"a395496\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions and Answers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-2802c1e elementor-widget elementor-widget-text-editor\" data-id=\"2802c1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Megjelenhet k\u00e9pes Display hirdet\u00e9s a YouTube f\u0151oldal\u00e1n?<\/h4>\n<p>Nem. A k\u00e9pes hirdet\u00e9sek nem jelennek meg automatikusan a YouTube f\u0151oldal\u00e1n. Ehhez Demand Gen kamp\u00e1ny sz\u00fcks\u00e9ges.<\/p>\n<h4>Kell vide\u00f3t k\u00e9sz\u00edtenem ehhez a t\u00edpus\u00fa hirdet\u00e9shez?<\/h4>\n<p>Nem. A Display kamp\u00e1nyhoz nem kell vide\u00f3. K\u00e9p, sz\u00f6veg \u00e9s link elegend\u0151.<\/p>\n<h4>Milyen t\u00edpus\u00fa YouTube tartalomra lehet c\u00e9lozni?<\/h4>\n<p>C\u00e9lozhatsz konkr\u00e9t vide\u00f3kra, csatorn\u00e1kra, vagy ak\u00e1r a teljes youtube.com tartom\u00e1nyra.<\/p>\n<h4>Mit tegyek, ha nem akarok bizonyos vide\u00f3k mellett megjelenni?<\/h4>\n<p>Haszn\u00e1lj kiz\u00e1r\u00e1sokat. Ezeket manu\u00e1lisan is be\u00e1ll\u00edthatod ak\u00e1r 10 000 vide\u00f3ra vagy csatorn\u00e1ra.<\/p>\n<h4>Melyik a jobb: Display vagy Demand Gen?<\/h4>\n<p>M\u00e1s c\u00e9lt szolg\u00e1lnak. A Display kamp\u00e1ny pontos, c\u00e9lzott jelenl\u00e9tet ad, a Demand Gen nagyobb el\u00e9r\u00e9st, feed-szint\u0171 megjelen\u00e9st.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Fedezd fel, hogyan jelen\u00edthetsz meg marketing hirdet\u00e9st YouTube-on Display kamp\u00e1nnyal \u2013 csatorn\u00e1k, vide\u00f3k \u00e9s kiz\u00e1r\u00e1sok be\u00e1ll\u00edt\u00e1sa.<\/p>","protected":false},"author":3,"featured_media":6401,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51,52,58],"tags":[106],"class_list":["post-6370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-blog","category-google-ads","category-marketing-strategia","tag-106"],"_links":{"self":[{"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/posts\/6370","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/comments?post=6370"}],"version-history":[{"count":0,"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/posts\/6370\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/media\/6401"}],"wp:attachment":[{"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/media?parent=6370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/categories?post=6370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maso.hu\/en\/wp-json\/wp\/v2\/tags?post=6370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}